This month we have already looked at Search Engine Optimization(SEO) from the Entrepreneur and Technician point of view. You should already have a result statement and a basic knowledge of SEO. Today we encourage you to put on your Manager hat. It's time to take that basic knowledge and begin to develop the plan for how you will implement basic SEO techniques in your business.
As described in the E-Myth Revisited, the Manager is the "planner" of work. There are three basic elements that you need to consider as you plan your SEO work:
Don't worry if you do not know this information right now. Later in this article we provide you with links to resources that will help you gather and analyze the needed information.