Benchmark Business Group

Sales - 2019 Archive

Is sales natural or can it be taught?  if your business is going to be successful you need to be able to teach people to sale YOUR way.  In a style and manner that fits with your business strategy.   Whether you're looking to create a sales process from scratch or refine the results of your current sales process you'll find great tips below in the collection of articles on sales from our weekly Business Owner Insights.

November 12, 2019

Competing on price is quite simply a poor business strategy. Unless you're the gorilla in the marketplace, you'll never be the cheapest option customers have. Aside from the fact that competing on price is a profit killer, it also damages your marketing position. The first thing to look at when...
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October 29, 2019

When you work in a small business you often have to fill multiple roles. This is accepted by most, except when it comes to the sales department. When your entire team isn’t listening for - and taking action on - opportunities, then your business is leaving money on the table....
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March 12, 2019

What if your sales team drastically increased their closing ratio? What if revenue increased 20%? What if sales activity doubled? Is this a real possibility? Yes! It can be a reality when you look at the possibility that you may be expecting too little. People Perform as Expected People perform...
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