Benchmark Business Group

Optimal Outcome Insights - Page 2

Since 2006, Benchmark Business Group has worked extensively with insurance agents, financial advisors, field leaders and professionals in the financial services industry. Our newsletter Optimal Outcome Insights provides additional value to financial services professionals in short and thought-provoking articles with practical insights. Delivered to your inbox on the 1st and 3rd Tuesday of each month, these insights will challenge you to design your Agency to achieve optimal results. You can sign up here or read published Optimal Outcome Insights below.

Systems = Success

Most small businesses pride themselves on customer service. In fact, when we talk to most financial services professionals they note that exceptional customer service is one element that sets their business apart from the competition. At the same time, one of the statistics from Help Scout, a help desk software...
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Promised-Based Selling

Before a prospect becomes a client your business makes a promise to them. In some businesses that promise is implied in the sales process. Preferably, it's clearly stated and used as part of the sales process. A well-defined client-service promise positions your business to be more than just the product...
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Always Follow Through

Golf pros will tell you following through with your swing is critical. The key is to do it consistently so your game can be more dependable. When you take this advice and apply it to your financial services business, it still has the same message: consistently follow through to have...
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