Benchmark Business Group

Business Brokerage

Benchmark Business Group's business brokerage unit is focused on enabling business owners to list and sell their business for maximum value while maintaining confidentiality.  Our expertise allows sellers to focus on running their business and maximizing profits throughout the sales transaction, while providing buyers with opportunities to find businesses that match their buying criteria.  Whether you are selling a business or looking for the opportunity to buy a business, our Team has the tools and training needed to help you through the process from start to finish.  We understand the needs of our sellers and buyers and provide a smooth, confidential, and rewarding process for all parties.

Our Business Broker Experience

Why Use a Business Broker to Sell Your Business

Benchmark Business Brokers can Help Sell Your Business

Talk to A Business Broker About Selling Your Business With a No Obligation Conversation

Business Brokerage Experience

Our business brokerage unit has the credentials and experience to successfully price, market, expertly package, advertise, and sell a business while maintaining your confidentiality. BBG has been in the business of business since 1999. In 2011, we acquired a business brokerage with a well-respected and proven method for selling businesses. Having been strategic partners for many years serving the Iowa business community, it was a natural marriage of two businesses that are two sides of the same coin. The unique combination of business coaching and consulting and business brokerage has allowed us to create a business brokerage that is unmatched in the industry.

As a result of our extensive coaching and consulting expertise, the businesses we list are provided Seller Insights Coaching to focus on their unique situations.  These coaching sessions help prepare our sellers to engage in portions of the sales process such as: price negotiations, presenting their business to buyers, maintaining confidentiality throughout the sales process, preparing for due diligence, and notifying employees of the sale.  

If you’re looking at selling your business in the future, we recommend our Value Realized Coaching focused on increasing the value of your business. Value Realized Coaching enables business owners to put in place strategies for increasing business value while decreasing dependency on the owners. It leverages the Value Builder System created by John Warrillow, author of the best selling book Built to Sell.

Why Use a Business Broker to Sell Your Business

Why Should You Use a Business Broker?

We understand you have a lot of choices to make when it comes to trusting someone to help you sell your business, or finding someone fully equipped to help you buy a business and effectively enter the world of business ownership.

Our reliable team of professionals do a lot more than just bring buyers and sellers together. We are successful in pricing, packaging, marketing, selling, and getting financing for all types of businesses.  Take a look at our Businesses for Sale.   

As experts in selling businesses, we are able to help our clients effectively negotiate the numerous pitfalls and hurdles that can appear in any business transaction. There are several reasons for this and they revolve around our extensive knowledge and superb service.

1. A Business Broker Will Help You Price Your Business

Pricing a business is challenging, especially if you don’t know how other businesses are being priced and presented to potential buyers. Our experience and intimate knowledge of valuing businesses ensures the businesses we market are priced in relationship to their industry, location, operational strength and financial history.

Questions our business brokers can help you navigate:

  • What drives the value of my business?
  • How do I handle a low-ball offer?
  • What will someone actually pay me for my business today?
  • Will I get reimbursed for the years of hard work I've put into my business?
  • What can I do if I want my business to be worth more?

Our business brokers have years of experience setting and negotiating business prices. You've worked hard to build your business and you deserve to sell your business for maximum profit.

Talk to a business broker about selling your business


2. A Business Broker Will Help Package Your Business to Attract Buyers

Packaging a business in a manner that presents an attractive, clear, concise, yet robust presentation of the business for buyers to review is a critical element of marketing a business for sale. The manner in which a business is presented to a buyer can influence why a buyer selects one business over another. We expertly guide our clients in compiling the necessary information and our team prepares a presentation quality Executive Summary, approved by the seller, to present to qualified buyers.

Questions our business brokers can help you navigate:

  • How can I attract buyers without customers or employees finding out?
  • What information does a buyer need to see, and when do they need to see it?
  • How do I protect my confidential business information?
  • How will buyers know my business is for sale?

Selling a business takes a lot of time and energy. Brokers ensure the initial marketing package of listing information is presentation quality, contains the most relevant language for optimizing website searches, and portrays your business in a compelling manner. While your business is on the market, your most important job is to keep your business running to ensure revenues and profits are maintained. Our business brokers have worked with hundreds of businesses. Working with a business broker allows you to focus on what's most important and gives you access to a proven team, and a proven system to package your business to attract more quality offers. 

Talk to a business broker about selling your business

3. A Business Broker will Help You Find Qualified Buyers

Selling a business means marketing, attracting, and fielding a lot of buyer inquiries. Our listings first get sent to our pre-qualified buyers, are posted on our website, and marketed on-line through select, quality websites with the highest search engine rankings promoting businesses for sale. If you have ever tried selling a business directly, you’ll know that managing buyer inquiries takes a lot of time. Most owners just don’t have the time to field the 50 or more buyer communications that it takes to sell a business. At BBG, our business listings attract buyers looking for opportunities to purchase quality businesses. These buyers seldom purchase the first business they inquire about and usually look at multiple listing before finding one that fits their purchasing criteria. Our team excels at engaging buyers, determining their interests, and promoting our listings to our registered, qualified buyers.

Questions our business brokers can help you navigate:

  • What makes a qualified buyer?
  • How do I quickly identify a qualified buyer from someone that's just dreaming?
  • Are there strategies for gaining the attention of qualified buyers?
  • At what point do I show qualified buyers what's behind the curtain, such as customer lists, and business strategies?

Think about the number of unqualified resumes you get from a job ad.  When you list your business for sale the same thing will happen.  People without the financial means, with just a dream or even curiosity, will start to ask questions. Most business owners don't have time to deal with these inquiries and need to protect what information is released to who and when.  Our business brokers handle this for you.


Talk to a business broker about selling your business

Why talk to a benchmark business broker about selling your business

Why Use a BBG Business Broker

While our Business Brokers actually work on behalf of the seller, we also assist the buyer with  the details of completing the sale. We’re specialists, for instance, in helping buyers arrange financing.

Over 50% of buyers are “first-timers”, this valuable service really keeps a deal on track! We strive to maintain strong strategic relationships with financial institutions, keeping them updated on the listings we have available and introducing them to our buyers.

Our Business Brokers, and their team, coordinate the closing with the lenders, creditors, attorneys, accountants, and financial planners to prevent last minute surprises and ensure everything goes smoothly. We go above and beyond industry practices to ensure buyers have financing and deals get closed.

In addition, our buyers are given a unique opportunity to take part in our, Seller Insights Coaching. These coaching sessions are designed to help business owners prepare for and successfully navigate the process of engaging with buyers to sell their business. Our clients:

  • Get an inside look at the sales process, to better understand the mind and motivation of buyers
  • Learn the success strategies for decision making and presenting business information to qualified buyers
  • Gain techniques and set strategies for engaging in deal negotiations with buyers 

This unique, proprietary sellers education leaves our clients prepared, confident and ready to engage with buyers.

I'm Interested in Talking to a Business Broker about selling my business

© 2024 Benchmark Business Group. All rights reserved.