With each Epic Fail, you might have noticed that what created an EPIC fail rather than just a failure was the failure to react. McDonald's had three ill-advised tips go out and a lot of negative press before pulling the plug on McResources. JCPenny's watched sales plummet for months before changing it's strategy. And Sochi Problems went viral for days before a response was attempted.
The true lesson is that all businesses will make mistakes along the way, but you have to react quickly and operate without blinders to avoid the Epic Fails.
Question: What processes does your business need in place to make sure your innovations are not leading to an Epic Fail?