What message do you want to send?
 Last week, we discussed the "Busy Trap" in which many small businesses get stuck. We discussed the pitfalls of being busy, and the impact it can have on your business. What we also know is that most small business owners that we work with have excellent customer care regardless of how busy they get. Sure, as true entrepreneurs, they can, and will, always see ways to improve service; but most of the time when our clients get stuck in the "Busy Trap" it is their own business that begins to suffer. For example, they:
What we want you to see is that all the missed personal and internal commitments send a strong message to your team. For example, they might not care if they have that sales meeting today, but if it's cancelled and not immediately rescheduled the message is that it's not that important. We challenge you to stop today and think about any personal and internal commitments that are important, but you tend to let slide. What message does it send to your team? And more importantly, what message do you want to send to your team? It's important to note that we understand. As a business owner, your schedule is often jam packed. There's so much to do and honestly it rarely feels as if there are enough resources to get everything done. No one expects you to be perfect, but it's important to design a balance that includes your personal and internal commitments. The answer isn't as simple as doing one thing, but here are three steps to get you started today:
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