Benchmark Business Group

E-Myth - 2015 Archive

We started business coaching using the famous E-Myth system and still believe in the core values as described by Michael Gerber in E-Myth Revisited.  Below are a collection of articles on E-Myth from our weekly Business Owner Insights.

Intentional Imbalance of the 3 E-Myth Personalities

Planning for Imbalance:
For most business owners/leaders, having an imbalance of Entrepreneur, Manager, and Technician is more the norm than having a perfect balance. Seasonal aspects of your business, employee vacations, and your personal plans can all be taken into consideration as you determine the balance of which of the three hats your business will need you to wear. Since we all know it's going to happen (the imbalance) we suggest you approach planning for imbalance in a rolling 90 day forecast based on your personal needs and anticipated business activity.
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E-Myth Personalities

Quote: "The meeting of two personalities is like the contact of two chemical substances: if there is any reaction, both are transformed." ~ Carl Jung
 

Question: How do your business personalities react with each other to transform you and your business?

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E-Myth Personalities

Do you ever feel like you're being tugged in multiple directions? Like your business needs you to be multiple people at once? Don't worry, most business owners do! It's completely normal and best described by Michael E. Gerber, small business guru and bestselling author. In his book The E-Myth Revisited, Michael's story of Sarah the pie maker illustrates three personalities every business owner needs to be successful: The Entrepreneur, The Manager, and The Technician.

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