Insights on the activities that drive the process of collaborating with and managing the decisions of qualified leads to purchase products and services. These are great articles for Financial Advisors, Sales Associates, and Service Associates. Examples: Prospecting, Cold Calling, Your Sales Process, Sales Techniques, etc.
People buy solutions for problems they have, but they often rely on emotions to make the final decision. They like to say they use logic, and to some degree logical elements such as budget play a role in their decision making. Yet if you think of all the brands out...
Client touches are any point of contact that reminds a client you are actively paying attention to them and their life. A review meeting, a team update, a handwritten note, all serve the same purpose. They reinforce trust and keep your Agency top of mind. The challenge is that what...
Stop and ask yourself, when your Agency meets with clients do you talk about insurance or protection? The distinction isn't just semantics; it's a fundamental shift in strategy. How you answer that question impacts your team's mindset, your client's perception of value, and the very structure of every conversation you...
The follow-up. It's one thing every agency and financial professional has in common. It’s also a big sticking point for many teams, often because they're afraid of coming across as pushy or aggressive. In a world with more ways than ever to connect, from texts and emails to calls and...
Imagine this scenario: A client is waiting in your office for an appointment. You know what you want to say and the products you want to discuss with them because the last time you met, you identified a huge risk in their financial portfolio. You're ready, but you also know...
Your schedule is a whirlwind of client meetings, policy reviews, and administrative tasks. With so much on your plate, finding a large, uninterrupted block of time for prospecting can feel impossible. And when prospecting feels impossible, it often gets moved to the back of your priority list. Prospecting is unique...
As an advisor, you're no stranger to "X-dates"—those future points on your calendar for prospect follow-ups. Whether tied to renewals, seasonal shifts, or a prospect’s return from vacation, these dates can stretch from next week to next year. But here's the uncomfortable truth: the vast expanse of time between today...
For financial services professionals, the initial sale is just the beginning. The true foundation of a thriving Agency isn't built on one-off transactions, but on long-term client relationships. And at the heart of these relationships lies the often-underestimated annual client review. This isn't just a routine check-in; it's your most...
In the fast-paced world of insurance, juggling client needs, service requests, quotes, and workflows means mental shortcuts are inevitable and allow us to make quick judgments and solve problems efficiently, reducing the need for extensive analysis and calculations. But the shortcut of assuming – accepting something as true without proof...
Do you dream of consistent, reliable prospecting sources? You're not alone. Many Financial Services agencies grasp the importance of these relationships, but falter when it comes to the execution. Why? Because prospecting sources, like any valuable relationship, demand consistent attention. They need to be nurtured, invested in, and treated with...
