Benchmark Business Group

Business Owner Newsletter - Page 16

Hiring for Sales

For any business that wants to grow, there comes a time when your sales team will need to grow by adding sales associates. When your business makes the decision to grow its sales team, it needs a plan. A plan that starts with:
  • Who would make a great sales associate and where to find them
  • How to determine which applicants you should interview
  • How to conduct an interview for the sales associate position
This month we will focus on creating certain parts of your hiring plan for sales associates. With a first look this week on who would make a great sales associate and where you can find possible candidates to build your pipeline.
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Managing Work Relationships

If you've been following us this month you've: The next step is to make sure your managers are equipped to create the best working relationships that they can with upper management (who they report to) and their team.
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5 Structures to Develop Managers

Our Thoughts: Last week we covered the importance of shaping the mindset of your management team. It's an important step to ensure that your business is able to create managers that fit into your culture. The next step is to ensure that your business is ready to allow your employees and managers to make great decisions. The structure of your business will allow them the freedom to act without worrying if they are on the right path.

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How Should a Manager Think?

For every company the answer to this question is different, yet, we often make the assumption that people know what it means to be a manager. The truth is, most people don't. Unless you specifically discuss what a manager is and how they think in your business, your managers will always be on a different page than your vision. When you and your managers have a different understanding of what it means to be a manager then your business won't get the results that it needs.
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Graduation Implementation

This month we are promoting how to graduate your business to the next level. We explored refreshing your vision, proactive change, embracing new ideas, change through people and the opportunities for changing your technology, customer service and products. This week's focus is on graduating your business's "to do" list. These are the ideas you wrote on a cocktail napkin, the hand written notes on a notepad next to your bed when you wake up at 3 am, or items on your computer in the "someday" folder. So how do you take these "to dos" and ideas to the next level? 

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Internal Graduation

This month we've been focused on graduating your business to the next level. We already mentioned ways to graduate your business with an updated vision, new ideas and with people. This week our focus is on: areas of technology, customer service, and products in your business. Do any of these areas in your business need to go back to school? Do they need to be improved and innovated?

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Taking Your Business to the Next Level

Last week we introduced the idea of graduating your business to the next level. We encouraged you to review your company vision, engage in proactive change, and embrace new ideas. This week our topic is taking your business to the next level through people. What people? Those who come to your business to purchase products and services - Your Customers. Those who support the products and services in business - Your Employees. And, those directly involved in the decision making, planning, and strategy of a business - you the owner and your leadership team.

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